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HERE TO GUIDE YOU THERE

The Great Resignation = Mass liminality

A collective moment of contemplation as Australians yearn for change after the frustrations of lockdown.

However figuring out what change looks is hard. When there are so many options it’s hard to know what’s exactly right for you. 


Getting Australians to where you want to go is a journey, but OUA wanted to reinforce that they're here for every step. Guiding you through courses, uni’s and enrolment to get you there - wherever there is.

The result was a fully integrated campaign including film, OOH, radio, and social. 

CLIENT | Open Universities Australia

AGENCY | The Royals

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